SEWA works with a joint strategy of struggle and development. While the work of rights involves long-term struggle, SEWA also aims to support economic empowerment by addressing the practical need of women for more income-generating work. Members of SEWA have done this time and again by women of a trade group coming together to register for-profit enterprises, where women are Owners, women are managers, and women are beneficiaries. We call these collective social enterprises or सामfू हक उदयोग. SEWA Bharat supports a cohort of 10 grassroots social enterprises, which includes SEWA Ruaab, an artisan producer company based out of New Delhi.
SEWA Ruaab, an artisan’s production company, began out of SEWA in 2009, India’s largest movement of informal women workers when home-based embroidery workers in Delhi and weavers in Bihar sought a solution to the economic and social exploitation that women faced in the garment supply chain. Women in the informal sector face a myriad of problems, such as low wages, sweatshop conditions, and bonded and child labor. Ruaab is owned and run by artisans, providing them with control of their work and their production. Ruaab aims to uplift our artisans through dignified work and provides them with a voice and control over their economic decisions. We also provide connections directly to social services through our connection with SEWA to provide social benefits.