The freelance graphic designer will be closely working with the communications team to produce visual designs catering to the creation of Information, Education and Communication (IEC) materials.
What are IEC materials?
Information, Education and Communication (IEC) materials are resources that are used to convey important information related to government schemes, health, and other crucial topics in order to create awareness and outreach. These include posters, flyers, videos, brochures, leaflets, and so on. These collaterals will be widely used by our field staff in appraising our members on subjects such as digital payments, taking care of one’s health, important government schemes, etc. At SEWA Bharat, the Communications team is in charge of ensuring that timely and updated information reaches our members on topics of relevance to bridge the information asymmetry and bring information to the community.
The said person will be required to guide the best and most relevant visual design practices suitable for different stakeholders and topics. This involves the ideation, production and execution of creatives in the form of:
- Print materials such as banners, awareness posters, brochures, handbooks, etc.
- Photo editing
- Publication & Layout designs
You will be required to collaborate with the teams to ensure consistency of designs across the verticals as per SEWA Bharat’s brand guidelines.